这是阿根廷BBDO为Nike所创作的"Sticky Post" 篇的电视广告，有别于W+K为Nike在The Human Race 10K传播项目，阿根廷BBDO运用了便帖纸的卡通形象, 特别明显的南美风格。

于8月31日举行的The Human Race 1oK预计有15000名阿根廷人参与，BBDO创作这条广告就是为了鼓励更多的阿根廷人参与到这场跑步活动中来。

Credits:

Client: Nike Argentina
Product: Running – The Human Race 10K
Agency: BBDO Argentina
Executive Creative Directors: Ramiro Rodriguez Cohen / Rodrigo Grau
Title: “Sticky post”
Art Director: Pablo Del Fabbro
Copywriter: Jorge Condomí
Account Director: Alejandro Gowland
Account Executive: Mariana Beltrame
Agency Executive Producer: Luli Dragan
Production Company: Gazz
Director: Antonio Balseiro
Executive Producer: Ailén Bressan
Director of Photography: Santiago Melazzini
Animation: Carlos Balseiro, Ale de Lamas, Pleii y Monroe
Postproduction: Gazz
Music Artist: Minivan
Advertiser supervisor: Manuel Douchez